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AI brand visibility

Practical ideas to understand and improve how ChatGPT, Gemini and Perplexity see you. No fluff: metrics, strategy and action.

GEO

10 tips for ranking on ChatGPT that the research actually supports

We kept only the tips with measured evidence behind them, from 400+ GEO studies, and put the number next to each one.

Aug 13, 2026 · 9 min
Our data

AI cites deep pages but visitors land on your homepage

Nearly 100,000 cited URLs: only 19.4% are homepages. Yet the traffic AI sends you enters through the home. Two different jobs.

Aug 11, 2026 · 6 min
Research

Half of Small Brands Never Appear Once in 37,000 AI Answers

An audit of 533 brands across 19 sectors. And category leaders only win one in three times they get there.

Jul 31, 2026 · 7 min
Research

Ranking in Google's Top 10 Does Not Get You Into Its AI Answer

714 pages quoted by Google's AI summary against normal results in the same position. The quoted ones answered the question better.

Jul 31, 2026 · 8 min
AI security

When False Information Enters an AI System's Memory

GPE shows how manipulated evidence can degrade fact verification and why brands need to monitor sources as well as answers.

Jul 29, 2026 · 11 min
Research

Do AI Assistants Respect robots.txt? A 200-Trial Study

Ten assistants showed sharply different access patterns—and visible answers did not always reveal what the server recorded.

Jul 29, 2026 · 11 min
AI Visibility

AI Visibility Audit Tools Without a Credit Card in the US

Which free tools measure real AI mentions, which only check crawler access, and a report template you can reuse.

Jul 25, 2026 · 10 min
RAG & GEO

RAG for GEO: Why SEO Still Matters in AI Search

From index to answer: the five stages that determine whether AI can retrieve, use and cite a page.

Jul 24, 2026 · 9 min
Original data

Query Fan-Out in ChatGPT and Gemini Across 6,352 Searches

We analyzed 1,595 responses to see how widely each engine explores, what it repeats and how to turn those searches into GEO decisions.

Jul 21, 2026 · 9 min
AI Visibility

AI Search Visibility Metrics & KPIs in 2026

Share of voice, mention rate, prominence, sentiment and cited sources: the metrics that actually show whether AI recommends your brand.

Jun 27, 2026 · 9 min
Comparison

Best AI Search Monitoring Tools in 2026

Bee LLM, Otterly, Peec, LLM Pulse, Orchly, Rankshift and Profound compared by price, engines included and frequency.

Jun 20, 2026 · 11 min
Tools

What an AI Visibility Tool Is and How to Choose Yours

What an AI visibility tool does and what to check before paying for one.

Jun 16, 2026 · 7 min
How-to

How to Track Brand Mentions in AI Search

Which prompts to track, how often to measure, how to read sentiment and what to do when you don't show up. Step by step.

Jun 10, 2026 · 8 min
Claude

How to Get Claude to Mention Your Brand

How Anthropic's model recommends brands and what you can do to appear in its answers.

Jun 6, 2026 · 6 min
Competitive

How to Watch Your Competitors in AI Answers

Watching competitors in ChatGPT, Gemini and Perplexity reveals your share of voice and where they beat you. What to watch and why.

Jun 2, 2026 · 6 min
SaaS

AEO for SaaS Companies, Winning the Category in AI

For SaaS, winning the category in AI runs through comparisons, alternatives and integrations. How to enter the shortlist.

May 26, 2026 · 7 min
Content

How to Create Content AI Wants to Cite

What cited content has in common: original data, clear definitions and a format that is easy to extract.

May 19, 2026 · 7 min
AEO

An AEO Checklist to Review Your Site Today

Concrete checks to optimize your site for answer engines, starting today.

May 16, 2026 · 7 min
Strategy

The Future of SEO With AI, No Hype

SEO is neither dead nor swept away by AI. An honest view of the future: fewer clicks, more mentions, new metrics.

May 12, 2026 · 7 min
Strategy

Zero-Click Search and What It Means for Your Brand

What zero-click search is, why AI fuels it, and how to value appearing even without a visit.

May 5, 2026 · 6 min
Reputation

What to Do When AI Makes Things Up About Your Brand

AI tools invent prices and products that never existed. How to spot those hallucinations and fix them with consistent data.

Apr 28, 2026 · 6 min
AI Overviews

What Google's AI Mode Is and How It Affects Your Traffic

What Google's AI Mode is, how it differs from AI Overviews, and how it affects your traffic.

Apr 21, 2026 · 7 min
How-to

Twenty Prompts to Audit Your Brand in AI Today

Twenty ready prompts to fire at ChatGPT, Gemini and Perplexity and find out how AI sees you right now.

Apr 14, 2026 · 6 min
Reputation

Brand Monitoring Tools in the Age of AI

Classic brand monitoring adds a new front: what AI says. What a modern tool must cover today.

Apr 7, 2026 · 6 min
Ecommerce

AI Visibility for Ecommerce, Showing Up in Product Picks

AI already recommends products. We review what to tend to in your ecommerce so your listings get cited.

Mar 31, 2026 · 7 min
Industries

AI Visibility for Lawyers, Accountants and Consultants

Professional services get recommended on trust. What signals AI looks at for firms and consultancies, and how to nurture them.

Mar 24, 2026 · 7 min
Reputation

How Your Reviews Shape What AI Recommends

Google, Trustpilot and forums feed what AI says about you. Learn to manage your reviews with AI in mind.

Mar 17, 2026 · 6 min
Industries

How AI Recommends Restaurants and Hotels

AI draws on reviews, Google profiles and directories to suggest where to eat or sleep. How to tend your presence to enter those answers.

Mar 10, 2026 · 6 min
Strategy

E-E-A-T in the Age of AI, What Changes and What Doesn't

E-E-A-T does not die with AI, it gets more decisive. We review what changes and which signals you can work on today.

Mar 3, 2026 · 7 min
Strategy

Perplexity and ChatGPT, Differences That Affect Your Visibility

Perplexity cites live sources, ChatGPT blends memory and search. What each means for your visibility and where to focus.

Feb 24, 2026 · 7 min
Copilot

Copilot and Bing, the AI Visibility Almost No One Works

Copilot leans on Bing and reaches Windows professionals. A low competition channel for your brand to win.

Feb 17, 2026 · 6 min
Technical

How Often ChatGPT, Gemini and Perplexity Update Their Information

Why AI sometimes describes you with old data, and how to help it use fresh information about your brand.

Feb 10, 2026 · 6 min
Gemini

Why Gemini Is the Engine You Underestimate Most

Gemini lives inside Google and Android, with huge invisible use. Why underestimating it leaves you out of many answers.

Feb 3, 2026 · 6 min
Reference

A GEO and AEO Glossary, the Terms You Should Know

GEO, AEO, share of voice, RAG, training cutoff and more, defined short and clear to understand AI visibility.

Jan 27, 2026 · 6 min
ChatGPT

How ChatGPT Search Works and What It Means for Your Brand

ChatGPT Search browses live and cites sources. How it differs from memory answers and how to appear among the citations.

Jan 20, 2026 · 6 min
Ecommerce

How to Appear When ChatGPT Recommends Products to Buy

ChatGPT recommends products and is starting to integrate buying. What it looks at and how to prepare your ecommerce to get in.

Jan 13, 2026 · 7 min
Metrics

How to Measure the ROI of Your AI Visibility

Referral traffic, assisted mentions and asking customers: honest ways to measure the ROI of your AI visibility.

Jan 6, 2026 · 7 min
Local

AI Search Visibility for Local Businesses

Google profile, reviews and directories: what AI weighs when recommending a restaurant, clinic or shop near you.

Dec 23, 2025 · 6 min
AEO

Seven Mistakes That Keep You Out of AI Answers

Blocking bots, buried content or checking once a month: seven mistakes that keep you out of AI answers.

Dec 9, 2025 · 7 min
Strategy

Where AI Models Get Their Information

Training knowledge versus live search: which sources weigh in AI answers and what it means for your content and PR.

Nov 25, 2025 · 7 min
Reputation

How AI Describes You and Why You Should Watch It

The tone AI uses about your brand affects buying decisions. Where it comes from and how to fix a negative perception.

Nov 11, 2025 · 6 min
Technical

Structured Data and Schema, Your Best Ally for AI

What schema.org is, how it helps AI understand your business and which types to mark up first, with an honest caveat.

Oct 28, 2025 · 7 min
Content

How to Write Content AI Understands and Recommends

How to write so ChatGPT, Gemini and Perplexity understand your content and use it when answering, with before and after examples.

Oct 14, 2025 · 8 min
Metrics

What AI Share of Voice Is and How to Calculate It

AI share of voice measures what slice of your category answers mention your brand. Here is how to calculate it and why it matters.

Sep 30, 2025 · 6 min
Technical

What llms.txt Is and How It Helps AI Read You

What llms.txt is, what it includes, where it goes and why adoption is still early despite the buzz.

Sep 16, 2025 · 6 min
AI Overviews

How to Show Up in Google AI Overviews

What Google AI Overviews are, how to get in with content and structured data, and what to realistically expect for clicks.

Sep 2, 2025 · 7 min
Perplexity

How to Get Perplexity to Cite Your Site

Perplexity cites live: how to be crawlable, direct and current to get among the sources it shows in each answer.

Aug 19, 2025 · 7 min
ChatGPT

How to Get ChatGPT to Recommend Your Brand

How ChatGPT decides who to recommend and what you can do to get in, between training memory and live search.

Aug 5, 2025 · 8 min
Strategy

GEO and SEO, Where They Overlap and Where They Don't

A practical comparison of GEO and SEO: goals, metrics and format, and why it pays to treat them as one effort.

Jul 22, 2025 · 7 min
AEO

What AEO Is and How It Differs From Classic SEO

What AEO is, why ten blue links give way to a single answer and how to prepare your content to occupy it.

Jul 8, 2025 · 6 min
GEO

What GEO Is and Why It Changes Your Content Strategy

What GEO is, how it differs from classic SEO and three or four actions to start showing up in AI answers.

Jun 24, 2025 · 7 min